brand naming
brand strategy
brand identity

Fairtrade, sustainability and beauty.

The Noya collection offers extraordinary objects which come from the most vibrant places of world.

the story

Did you know that each year millions of coconuts are turned into waste after harvesting the flesh, oil and water? They are then burned at large combustion sites, which is extremely harmful to the environment. The burning of coconut shells creates a worldwide waste of natural resources.

Noya found a way to recycle these coconut shells by turning them into beautiful and useful objects to serve food, store jewels or simply as decoration. NOYA uses real coconut shells, which is why each bowl is unique in shape and size.

brand name and identity

Along with the brand name, we developed a modern and minimal identity with a luxurious and premium feel. Noya is about mixing tropical raw materials with minimal design. By combining a modern logo with clean lines together with a more rustic typeface, we symbolise the natural aspect of the products and the contemporary vision of the brand.

the identity

We also developed a modern and minimal brand identity with a luxurious and premium feel, using copper foil on a black background on all printed materials. Noya is about mixing tropical raw materials with minimal design, to create beautiful and unique products.