Unwrap is the festival where the digital entertainment world comes together. From conferences and workshops to live shows and esports tournaments – this event, organized by DAE and Wilde Westen, called for a striking and dynamic visual identity.
Unwrap's focus is on interactive entertainment, which immediately inspired us to create a playful and interactive brand. The bright colors and vibrant shapes clash, jostle, and move against each other, both digitally and in print, perfectly aligning with the creative atmosphere of the festival.
At Hunt, we developed a visual concept that seamlessly reflects the festival's energy. The brand identity was designed to empower the organization to continue working with it independently, supported by a set of clear guides and tools. The result is a digital aesthetic that works both online and offline.
Unwrap shows how visual identity goes hand in hand with experience. Are you looking for a dynamic concept that makes an impact both digitally and in print? We help make your brand as interactive and striking as Unwrap's.